Five Ways to Digitally Transform Your Business in 2021
- digi tact
- Dec 23, 2021
- 3 min read
Are you considering digitally modernising your company? You ought to. Many firms had to concentrate on digital transformation to get leads during the epidemic. In most cases, digital services have successfully supplanted in-person services. In this blog, we'll offer some of the most important points from our year's most popular webinars.
In 2021, there are five ways to digitally transform your business.
The digital era is always changing. You may not be able to develop your business using the same marketing methods you used when you first started. If your company's growth or website traffic has slowed, it's time to rethink your digital marketing approach.
During our webinar, Kelly Biggs, a top sales and marketing consultant at DIGITACTSEED, shared five suggestions for digitally transforming your organisation. The following are some of the suggestions:
Using inbound marketing, you may attract new customers (SEO, PPC, content marketing, and social).
Use conversion tools and technologies to convert visitors from your website and improve the user experience.
By adapting your website to the consumer, you can close more leads (personalizing content, using a call to action, and focusing on your target group).
Control online talks about your organisation using online reputation management (ORM).
Using Google advertising, website analytics, and other methods, you can track and improve your online presence.
How to Get More Qualified Leads Online in Seven Easy Steps
It is insufficient to just market your goods or services. To acquire qualified leads, your online content must interact with the proper customers. Obtaining suitable leads can assist you in attracting high-value consumers, expanding your business, and promoting your products or services both locally and internationally.
DIGITACTSEED Consultant Gerardo Kerik, headquartered in Atlanta, has assisted Fortune 500 firms in attracting suitable leads. Here are a few key takeaways from his webinar:
Calculate the typical sales price of your product and the average lead-close rate to determine your lead objectives (revenue aim).
By researching and observing the buyer's behaviour, you may determine your buyer's persona.
Match your product or service to the buyer's journey.
To attract prospects, try content mapping tactics and offers.
Use conversion routes such as a landing page for a download offer, a conversion form, a thank you page, and so on.
Make use of sponsored marketing and marketing platforms.
To acquire insight into the progress of your marketing activities, use data reporting and monitoring solutions.
How to Make It Easier for Your Local Clients to Find You on the Internet
You need a good internet presence if you want to reach loyal consumers and generate sales. As more individuals use "near me" to search for products and services, it's critical to reach out to local clients in particular. Using localised web marketing to attract local customers may help your company build confidence in its products while also increasing foot traffic and site leads.
One of our top DIGITACTSEED Consultants, Alison Lindemann, gave a webinar to help businesses locate local consumers online. Here are some of her suggestions:
To target the growing number of clients who prefer mobile to desktop, businesses should make their websites mobile-friendly.
Contact pages and website footers should provide a company address.
Increase local traffic by utilising local SEO methods and Google Business Profile platforms.
Local content can help businesses interact with local leads (e.g. blog posts).
Business citations might assist improve a company's local search rating.
To target clients who prefer voice-activated search alternatives, a company should optimise its website content for voice searches.
A Google Guaranteed certification may help a company's image.
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