Top Transformations in Healthcare during Pandemic

Top Transformations in Healthcare during Pandemic

Since the emergence of COVID-19, digital technology have occupied a prominent position in enterprises across all industries. In reaction to the epidemic, the healthcare industry is embracing the huge potential of digital by leveraging billions of online datasets, mobile phones, and connected equipment. Advances in AI-ML NLP and a variety of other technology skills have inevitably infiltrated people’s lives and healthcare enterprises across platforms. The entire perception of healthcare and its tremendous appeal has shifted, and consumers have experienced a sea change in terms of health awareness as a result of digital adoption. The exceptional public health emergency orchestrated by Covid has shown a few things — Increased reliance on technology, with a greater emphasis on remote care and preventive measures while safeguarding personal data and complying to privacy standards. The COVID-19 pandemic is now the most significant cause for change in consumer behaviour and healthcare-related enterprises. Let us investigate succinctly but precisely!

1. Telemedicine Covid-19 has shifted the concept of healthcare by emphasising virtual setups and distant patient treatment. Individuals became confined to their houses, and being ill required seeing a doctor via a computerised platform. Numerous telemedicine applications have emerged and are gaining traction on a larger scale today. Telemedicine enables healthcare providers to give care remotely. Remote patient care, online consultation, virtual treatment, and home diagnostics are all examples of how technology is assisting people tremendously. The public, as well as the healthcare community, are satisfied with telemedicine procedures. This acceptance is resulting in widespread use of digital technologies such as artificial intelligence, robotics, the internet of things, and blockchain for the purpose of developing modern telemedicine apps, solutions, and tools.

2. Pharmacy-on-Demand Consumers and healthcare providers alike embraced the potential of digital and turned to mobile phones for customised apps, online pharmacies, and on-demand medication delivery solutions. According to Zion Market Research, the e-pharmacy market is expected to reach USD 107.53 billion by the end of 2025. Pharmacy firms have been implementing bespoke app models based on their needs, such as a single-store medicine delivery app, an aggregator medicine delivery app, or a direct-to-customer model. COVID-19 has significantly expanded these pathways, both commercially and in terms of customer convenience and demand.

3. Surge in Health Insurance Apps The need for health insurance increased during the COVID era. People became aware of the critical nature of their health safety, resulting in an increase in demand for coverups, particularly the Covid cover. Health insurers have developed customised mobile apps to assist consumers in the healthcare industry’s b2b and b2c divisions. According to a recent Statista report, customers will download 218 billion mobile apps to their connected devices in 2020 alone. As a result, mobile applications help both consumers and insurance firms. Insurance Driven by Digital Capabilities Mobile applications support three distinct types of functionality:

Provider functionality — Provides direct access to patients’ histories, facilitating vital doctor-patient interactions. Patients’ Functionality — Enables searching for doctors, retrieving pertinent documents, and receiving timely reminders. Functionality for selecting and purchasing insurance policies– Enables customers to select and purchase the ideal health insurance plans, as well as renew current policies. Additionally, this capability enables in-app payments and communication with insurance brokers. 4. Adopt a more healthful lifestyle The public has recognised the value of Eating Healthy and Living Healthy. The COVID-19 has demonstrated to them how a weakened immune system might result in the loss of precious lives. Over the last two years, increasing their immunity has become a priority, and they’ve turned to their constant companion, mobile devices, for a variety of nutrition apps. Nutrient mobile apps assist users in tracking nutrition intakes and calorie counts by utilising a massive database of food insights, a recipe importer, a barcode scanner, and a restaurant logger, among other features. These powerhouse apps assist in monitoring nutrition levels, weight balancing, providing warnings for unhealthy eating habits, meal planning with nutrition statistics, and extracting insights from personal data. Virtual apps driven by AI and machine learning assist in providing personalised recommendations and feature a bilingual platform.

5. Virtual Exercise The healthcare industry’s foundation is built on fitness and wellness. Fitness centres ceased operations shortly after the pandemic began in early 2020. Gyms and fitness centres were forced to close for an indefinite duration during lockdowns. Non-essential workers stayed at home, limiting their fitness alternatives, which sparked the development of virtual fitness apps. People can now acquire a long-term training routine at home, courtesy to technology in the form of IoT-Sensor-powered mobile apps and YouTube videos. Whether it’s for weight loss or strength growth, a fitness app helps track and map all runs and allows users to log in to over 500 activities (customised applications) such as gym exercises, cycling, yoga, walking, and cross-training. The software includes a distance tracker and may link to a variety of devices to import and analyse personal data for routine advice.

6. Accomplishment of the Logistics Challenge During the epidemic, one of the most significant issues was a lack of proper logistics and inventory management systems. Throughout the COVID-19 pandemic, hospitals in India, Brazil, Nigeria, Peru, Italy, and even the United States were severely impacted by medical oxygen shortages. Lack of timely delivery of oxygen cylinders, oxygen concentrators, and oxygen generators, among other things, proved fatal for many COVID patients who died due to a lack of oxygen. As a result of this problem, some businesses stepped up and began utilising digital tracking systems based on mobile and online applications. This trend has gained traction, and there has been a significant increase in web and mobile application development for logistics and inventory management solutions.

Also read: digital marketing company in Ahmedabad